Crypto Market Trends, Rebranding and Moving Past Controversies: Discover Crypto CEO TJ Shedd Interview
In late August this year, Ben Armstrong, formerly Bitboy Crypto, was ousted from his own company and YouTube channel that he created in 2018. What followed was a slew of serious allegations from Ben towards his business partner and long time friend TJ Shedd.
I sat down with TJ to discuss the road ahead for the company, crypto market trends and how content creators are doing in crypto right now.
The company behind Bitboy Crypto led by TJ Shedd has rebranded itself to Discover Crypto and is looking to put behind all the controversies and focus on growing and attracting new audiences from around the world.
TJ said that since he has come out publicly to defend himself there has been a shift in the audience who are seeing the truth of the situation. TJ said,
“We have seen a dramatic shift in audience (in our favor). It was definitely confusing at the beginning for people, but I think as more time goes on, the truth is becoming more and more apparent.”
TJ Shedd acknowledged the controversy surrounding the rebranding process and emphasized the importance of staying focused on the future. He stated,
“We’re just laser-focused on where the industry is going, where the space is going. We have a plan to bring in some new talent and really professionalize the content that we’re putting out and focusing on blockchain.”
Talking about new faces for Discover Crypto post Ben’s controversial exit, TJ said,
“A lot of people know Deezy, he’s been on the channel for quite some time. A lot of people love hearing his takes and opinions. He covers the news a lot. He’s not going anywhere. The platform is expanding its team with the addition of Joshua Jake, a well-connected figure in the policy and crypto regulation space.”
Discussing the future of
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