Not Only FinTech: How In-app Tokens Boost User Engagement in Other Domains

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The FinTech industry was the first to embrace blockchain and in some way paved the way for the technology’s breakthrough innovations.

These days, the majority of all existing blockchain-based FinTech projects and solutions leverage tokens — digital representations of value that can be exchanged for goods or services offered within a certain platform.

However, FinTech is not the only domain where tokens can be implemented and used. Many more sectors are also receptive to blockchain-powered facilities and capabilities, including tokenomics, and they welcome the chance to streamline their business workflows and boost ROI.

Regardless of the industry’s specifics and requirements, the elaborate and well-structured implementation of an advanced token model comes in really handy and boasts numerous substantial benefits.

To prove this, we propose you take a look at the three real success stories from different business domains. We will share how our blockchain powerhouses at PixelPlex blockchain advisory have successfully ideated and delivered sophisticated tokenomics strategies that helped the clients attain their business goals, make their solutions more user-oriented and engaging, and establish a rock-solid reputation on the market.

Logistics and supply chains have to regularly deal with multiple transactions that are costly and time-consuming to process.

Eager to resolve this issue, LaneAxis — a SaaS transportation company — reached out to our blockchain consultants for help.

First of all, we advised LaneAxis to tokenize cash flows on the platform to allow for payment processing within the system, gradual replacement of