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10.11 - 18:43
Take your old trainers to Nike for recycling? Not in Brexit Britain…
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Nike has shelved its popular recycling scheme in the UK in response to higher costs arising from Brexit.
The Reuse-a-Shoe scheme allowed UK customers to deposit their old trainers at a Nike store, where they would be shipped to one of Nike’s four distribution centres in Flanders, Belgium, to be recycled into rubber for use in track surfaces, gym flooring and new Nike footwear and apparel.
“Bring your old pair and join us on a journey towards zero carbon, zero waste, future-proof sport,” the company’s marketing materials stated.
However, Brexit and the subsequent introduction of EU export tariffs mean the scheme is no longer economically viable. Higher haulage and excise costs mean the programme is roughly one-third more expensive for Nike to
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