The crypto world is set to invade the fitness industry when new move-to-earn project Fight Out releases later this year.
The project, which has already raised $4.25 million during its presale, will allow athletes of all levels - from total novices to elite-level pros - to earn rewards simply for working out at home or in a gym.
The M2E space is already worth around $500 million but is dominated by one project, STEPN, which has a market cap of nearly $300 million.
But while STEPN only counts steps and has been criticized by users for its flawed rewards scheme and need for expensive NFTs, Fight Out tackles those issues by rewarding users for completing a range of workouts and is accessed via a more traditional app subscription.
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The Fight Out fitness app will use smart technology to track movement, effort, sleep and nutrition and build a digital fitness avatar, as well as provide individual workout regimes to users.
The regimes cover everything from strength & conditioning to technique and mental wellness. The app also offers access to high-level coaching and quality instructional videos to help improve technique.
Users are then rewarded for completing their workouts at home or in the gym, earning REPS - an in-app, off-chain token - to upgrade their digital profiles.
REPS can be used to get discounts on Fight Out app subscriptions, book personal training sessions, or purchase training equipment, supplements and apparel.
The project also has a metaverse element, with users able to pit themselves against each other and earn additional REPS in daily, weekly and monthly competitions.
Fight Out has also partnered with four world-class athletes to act as project ambassadors, helping with marketing and providing
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